East Town Video

Written, produced by and starring Sarah Edwards // Video by Jason Ho

I'm excited to share that I've recently started working with East End MPLS in the #EastTown neighborhood!

“We trust Sarah. She’s savvy, she’s got hustle, and it’s backed by a keen understanding of marketing communications. Our alignment with Sarah Edwards is the most effective strategy we have pursued in launching our new brand. Her team created a video that told a bigger story than I thought we could tell. It was bold, it was smart, and it was funny. It reached a broader audience than I’d expected and it started a conversation with our clients she’s continued to direct. Her initiatives out-performed our numbers and we are exceeding our sales projections. She nailed it.”

— Valerie Doleman, VP & Director of Marketing Communications of Sherman Associates

Video by Jason Ho

Starring Lucy Rymes, Chris Sherman, Riché Effinger and Brittany Lengling. Checkout appearances by Trader Joe's, Starbucks, Jimmy John's, Minneapolis Farmers Market, Guthrie Theater and U.S. Bank Stadium